JetBlue Plans “Mini Mint” First Class Throughout Fleet

I’ve written several times over the past year about how I think it makes sense for JetBlue to introduce a first class product throughout its fleet. While the airline is known for its excellent Mint business class experience, that’s only available on select premium routes.

JetBlue operates in all kinds of premium markets, so you’d think there would be demand for a premium product throughout the fleet. Well, there’s finally an exciting update on that front.

JetBlue may introduce “Mini Mint” first class

Live and Let’s Fly claims that JetBlue will be introducing a new premium cabin on all planes that don’t currently have Mint, which will be known as Mini Mint. The plan is for this to be introduced as of 2026.

JetBlue reportedly plans to select the Collins Aerospace MiQ seat for this new product, which is a standard product that you’ll find on many airlines. For example, it’s the same seat you’ll find in American’s domestic first class.

We don’t have many more details as of now, so it remains to be seen what kind of a soft product the airline would offer in Mini Mint. JetBlue is great with food and drinks in Mint, so hopefully that general concept also expands to this product.

How JetBlue would reconfigure planes

Live and Let’s Fly also shares the seat count that we’ll potentially see on these planes once reconfigured:

• JetBlue Airbus A220s would feature 143 seats, including eight first class seats and 135 economy class seats; these planes currently have 140 seats
• JetBlue Airbus A320s would feature 162 seats, including 12 first class seats and 150 economy class seats; these planes currently have 162 seats
• JetBlue Airbus A321ceos would feature 198 seats, including 12 first class seats and 186 economy class seats; these planes currently have 200 seats
• JetBlue Airbus A321neos would feature 200 seats, including 12 first class seats and 188 economy class seats; these planes currently have 200 seats

As you can see, JetBlue plans to introduce this product in a ridiculously efficient way. How is that possible? Well, JetBlue would eliminate its industry leading seat pitch in economy. Currently, JetBlue has 32″ of pitch in economy, while the airline would reduce seat pitch to 30″. Meanwhile Mini Mint would have 36-37″ of pitch, while Even More Space (JetBlue’s extra legroom economy) would have 35″ of pitch.

Apparently JetBlue’s plan is to first reconfigure the oldest A320s, and then work toward reconfiguring newer aircraft

This is absolutely the right move for JetBlue

Of course reducing legroom in economy is something passengers won’t like, but this is honestly a no-brainer for JetBlue:

• JetBlue isn’t able to command a revenue premium for offering a far superior economy experience to most competitors, with more legroom, personal televisions, free Wi-Fi, and more.
• The airline might as well instead invest in creating products that people are willing to pay for, including a first class cabin
• JetBlue is losing money,…